MarketCAT
Course: websites and online stores with AI, SEO, GEO and marketing
Build a website or a store that positions itself and advertises itself
A course on how to build an entire website or online store with AI: from an empty WordPress to running campaigns, server-side conversion tracking and visibility in Google as well as in the answers of ChatGPT and Gemini. AI as the one doing the work, not as a hint machine. An ordinary company website is built exactly the same way, just without a cart and a checkout.
Watch who this course is for and what's inside
Your website or store probably works. The question is how much money is leaking through it.
Ads optimised for events that never arrive. Subpages and product pages Google has no reason to show. Content no AI will quote, because it cannot read it. Each of these looks like a detail on its own. Together they decide whether a store earns or merely exists.
This course is about fixing exactly that, and doing it with AI so that it takes hours instead of weeks.
What is inside
A store or a website from scratch with AI
Structure, subpages, product pages, copy, appearance. Built with commands instead of clicks in a page builder. Even when you start from an empty WordPress installation. A company website, a portfolio or a landing page are built the same way.
On-page SEO for Google
Information architecture, titles and descriptions, internal linking with control over how it is distributed, structured data. Plus bulk optimisation of the content you already have.
GEO, meaning visibility inside AI
How to get quoted by ChatGPT, Gemini and Perplexity: llms.txt, structured data, AI bots in robots.txt and a content format the models actually read. A channel most of your competition does not serve yet.
Measurement that does not lie
Pixel and Conversions API on the server side, event match quality, deduplication. Why the ROAS in your ads manager can show fiction, and how to get the data into a state you can rely on.
Campaigns without burning your budget
Account structure for the Meta algorithm as it works today, creatives, the learning phase, the right moment to swap material. What feeds the algorithm and what only confuses it.
How to win clients for websites
A few proven ways to land website work: where to look for it, how to price it and how to talk about it so you are not competing on price. If you can already build sites with AI, this is the part that turns the skill into income.
Automating the daily work
Repetitive work on your site and in your store (copy, prices, descriptions, stock, reports) done by conversation instead of by hand. What takes you an afternoon today should take one command.
An hour with me on your website or store, included in the course price
We sit down online for an hour. I go through what you have and tell you straight what to fix and in what order. No generalities, working on your data and your website. We schedule the date after purchase.
The consultation is included in the course price. You don't pay extra for it.
The Mcat-MCP plugin in the price of the course
With every order I add an Mcat-MCP licence for one website: the plugin that gives AI real access to your WordPress and WooCommerce. It does most of what you will see in the course. It costs 24 €, here it is included in the price.
The licence key arrives by e-mail right after your purchase, so you can start working before the course begins.
12 years of experience for 359 €
You buy once and get lifetime access, including all future updates to the material.
- Several hours of video material, released on 1 September 2026
- Later additions to the material, at no extra cost
- A licence of the Mcat-MCP plugin for one website (worth 24 €), key delivered right after purchase
- A one-hour individual online consultation, included in the price
Frequently asked questions
When do I get the materials?
Right after purchase. You get access to the recordings and the Mcat-MCP plugin, which you can use from day one.
Do I need to know how to code?
No. You need to be able to describe what should be built. The whole point is that AI does the work and you lead. In the course I show exactly how to give commands so that you get a result rather than a generality.
I build ordinary websites, not stores. Is this course for me?
Yes. An online store is a website with a cart and payments, so everything I show about building a site from a blank WordPress install, about copy, design, SEO and visibility in AI works exactly the same for a company website, a portfolio or a landing page. There's also a separate module on winning website projects and how to price them. Only product pages, checkout and conversion tracking for campaigns are store-specific; you'll use everything else on any website.
I already have a website or a store. Is this for me or only for beginners?
For both. The part about building from scratch will help with a new project, but most of the material (SEO, GEO, conversion tracking, campaigns, automation) is about a website or a store that already runs and has things to fix.
How does the hour of consulting work?
An online call, scheduled after the course launches. I prepare by looking at your website, so it's not a Q&A session but a concrete list of things to do. It's included in the course price.
Can I cancel after buying?
No. The course is a digital product with instant access to all of the material, which is why we don't offer refunds.
Will I get an invoice?
Yes. I issue an invoice for every order. Just enter your company details at checkout.
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